Trashure: from trash to treasure

Kim Poldner

Only 1% of current clothing consists of recycled textiles, while the ambition of the Dutch government for 2030 is to increase the application of recycled textiles up to 50% of all produced (textile) products. The goal is to arrive full circle with 100% circular textiles by 2050. This vision requires contemporary business models that optimally balance supply and demand. Project Trashure combines two objectives: 1. Increasing awareness about textile consumption and specifically re-appreciating textile waste. 2. Enabling commercialization of an accessible product line that uses textile waste as primary resource.

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